Business/Marketing

Lately, it seems that people who are convinced that doing voiceovers from home is a quick and easy way to make big money aren’t the only ones who are discovering our fabulous little industry. Scammers want in too. By all reports, they’ve been hitting the VO community pretty hard over the past few months, so I’m guessing Read more

Early morning. Shower. Coffee. Social Media. Instagram: Wow. Look at the incredible new mic she just bought! Facebook: No way! I can’t believe he booked that spot I auditioned for. LinkedIn: Are you kidding me? She’s doing 4 more spots at that studio today? Twitter: What? How did he manage to get on that agent’s roster Read more

A few days ago, I asked the members of the Voice-Over Friends group on Facebook (UPDATE: this group’s been closed) to share some tips on improving our voiceover businesses. There were loads of really valuable responses, and I included them in a recent post called 30+ Ways to Strengthen Your Voiceover Business. One entry was Read more

Your Career Improvement To-Do List: Yeah, I know. Based on the timing of this post, it probably seems like a “Let’s Do Things Better in 2012” post, or worse yet, a glorified list of New Year’s resolutions. It isn’t. It’s more of a checklist of things we should be doing regularly, or a reminder of Read more

*Let’s be clear. There. Is. No. Guarantee. You can be sure, however, that there will always be people who will try to convince you that they know all the secrets. And of course, for the low, low price of just $(fill in a number with at least one comma here), they will teach you everything Read more

After talking to just a few professional voiceover talents, or reading about the paths their careers have taken, it quickly becomes obvious that there is no single track to follow to guarantee success in the field. Truth be told, there is no guarantee of success in voiceover. (And anyone who tells you otherwise – especially Read more

Attention Voiceover Talent: I’m very  disappointed, once again, to see a self-professed voiceover “guru” taking advantage of newcomers to the industry. How? By charging exorbitant prices for information that’s readily available, often for free, from knowledgeable, generous, professional voiceover talent. By simplifying the information they share to the point that it’s nearly useless. By promising Read more

A recent article from Backstage.com about carving out and maintaining a voiceover career presents one of the most honest and sobering views of the industry that I’ve read in a long time. This excerpt from the article should be required reading for anyone working in (or considering working in) the industry. The last line of Read more

Very few books about Social Media are written as authentically and as earnestly as UnMarketing by Scott Stratten. Scott’s smart as a whip, snarky as can be (in a good way – have you ever looked forward to reading footnotes before?) I’ve been a big fan of Scott’s since reading his book last year, and Read more

The best mic is… The work we do as voiceover actors simply wouldn’t be possible without microphones. And unfortunately, there’s no easy answer to the question “Which is the best microphone for my voice?” There are just too many variables to consider and too many voices. Which is exactly why the “best microphone” debate is Read more